Within these pages we try to follow his advice. Join these discussions; add your words to ours; together we will cast off any semblance to conformity.
“The perfect is the enemy of the good.”—Voltaire
There's no question that using a proven partnering process greatly increases your chances of alliance success. But, most companies do not have a defined process in place. Could it be that the prospect of trying to perfectly execute a partnering process is keeping alliance people from using a process to a good advantage?
10/7 | 0 Comments |Taking a page from the Wine Library’s book
The ASAP NY/Tri-state Chapter's October 2008 meeting featured Brandon Warnke, VP of the Wine Library, a phenomenally successful wine retailer. Strong alliances with a large network of distributors and powerful electronic marketing have enabled the Wine Library to become one of the largest wine retailers in the USA.
9/17 | 0 Comments |Alliance Professionals say that more metrics and measures are needed to communicate the value of allliances to non-alliance executives and co-workers. These same executives and co-workers are more focused on achieving their results. Let's stop coming from a place of fear and instead make bold promises and work toward realizing the promise of our alliance work.